My technical background is in theoretical condensed matter physics, particularly in the parameterization and exact solution of integrable matrices. Using this background in advanced matrix techniques I lead all of SocialFlow's research efforts. The company has unique access to Facebook and all of the Twitter firehose. The big data load is enormous and I've designed a variety of techniques for its analysis and processing. I'm eager to continue this type of work, i.e. in a company with access to large amounts of data from which we can draw concrete behavioral outcomes.