Shawndra Hill

Shawndra Hill

Senior Researcher | Microsoft

Shawndra Hill is a Senior Researcher in the Computational Social Science Group at Microsoft Research NYC. Prior to joining Microsoft, she was on the faculty of the Operations and Information Management Department at the Wharton School of the University of Pennsylvania, where she was an Annenberg Public Policy Center Distinguished Research Fellow, a Wharton Customer Analytics Initiative Senior Fellow, and a core member of the Penn Social Media and Health Innovation Lab and the Warren Center for Network and Data Sciences. Generally, she studies data mining, machine learning and statistical relational learning and their alignment with business problems. Specifically, she researches the value to companies of mining data on how consumers interact with each other on online platforms — for targeted marketing, advertising, health and fraud detection purposes.